集团简介

          RAISERS GROUP（牧马集团）创立于2010年，以牧马商业集团有限公司为控股主体，深耕数字产业十余年，深处杭州电商发展腹地，自带创新基因。多年来围绕通信产业互联网、电商、数字文旅等领域建立起多维度业务矩阵，囊括电商运营、达人经纪、达人选品、新媒体广告代理、SaaS、供应链科技、电商金融科技、品牌营销、旅游大数据应用、本地生活信息化等服务。旗下拥有多家国家高新技术企业及杭州数字经济百强企业、准独角兽企业等。发展至今，牧马集团以杭州为总部，成员企业遍布沪蓉苏港等多地。

         创始人郭伟凌旅日十载，毕业于日本大学经济系，后进修于早稻田大学商学院MBA。在日期间创办日本著名华人企业株式会社星通，归国后创立牧马集团。拥有丰富的互联网创业背景，长年致力于数字化经济领域的研究与创新。

         经营管理团队始终坚持“以人为本、开放协作、保持创新、贡献社会”的经营理念与多维机动的组织架构创新。在不断深化集团业务发展的同时注重企业人文建设，提出了“诚为道，明乎善，荣其胜，懿相连，力而行，睿至极”的企业核心价值观。在不同维度上对全体成员的行为意识与准则作出指引。

         在生态化运营、总分总战略指导下，集团复用职能部门，积极挖掘直播行业上下游衍生创新机遇孵化赋能。多模块能⼒融合，不断繁衍业务深度与⼴度，形成独具特⾊的事业⽣态，为合作伙伴谋求更深层次商业合作。

Group profile

Rarsers Group is a company focusing on the development of digital industry, which was founded in 2010. The group has developed rapidly with business covering communication industry internet, e-commerce, digital tourism and other fields. Besides the core e-commerce operation, it also includes talent economy, new media advertising agency, SaaS, supply chain technology, e-commerce financial technology, brand marketing, tourism big data application, local life informationization and other services. Raisers Group has several numbers belonging to national high-tech enterprises or Hangzhou digital economy top 100 enterprises, pre-unicorn enterprises. Raisers Group is based in Hangzhou now, owning member companies located in many places such as Shanghai, Jiangsu, Chengdu and Hongkong.

The founder and CEO, Guo Weiling, who has been in Japan for ten years, graduated from the Department of Economics of Nihon University and then studied MBA at Waseda University Business School. During the period of Japan, he founded the famous Japanese Chinese enterprise Starcom, and founded the Raisers Group after returning to China. He has a rich background in Internet entrepreneurship and has been committed to the field of digital economy for years.

Management team adheres to "humanism, cooperation, innovation, contribution " as business philosophy and insists on a flexible organizational structure . While business development, the group also pays attention to the construction of enterprise culture, which put forward the core value of "sincerity comes first, kindness is bright, respectiont to the teamwork , connection with the others, focus to the best, inspiring wisdom".It guides all members' behavior and awareness in different dimensions.In the future, the group will continue to uphold the spirit of innovation and open collaboration, constantly expand business areas, provide better services to partners, and make greater contributions to the development of digital economy.The management team always adhere to the "people-oriented, open cooperation, innovation, contribution to society" business philosophy and multi-dimensional mobile organizational structure innovation. While continuously deepening the business development of the group, we pay attention to the construction of enterprise culture, and put forward the core values of "sincerity as the way, Ming Hu good, Rong its victory, connected, force and action, Rui extremely". To guide all members' behavioral consciousness and norms in different dimensions.

Under the guidance of ecological operation strategy, Raisers will explore more opportunities derived from the upstream and downstream of the industry chain in related fields, providing more support to upstream enterprises as well as seeking deeper business cooperation for partners.